SAMANTHA CHRISTINE NELSON 
147 Amity Street, Apt. 1 Tel. 917-670-2128 
Brooklyn, NY 11201 sam@formedwithart.com  

SUMMARY 
Marketing Website Manager with 8 years of experience in the technology sector, moving from administration to systems to development, shows a history of advancement in every position. Proven self-starter currently providing website management, production, branding and design for CityStore.nyc.gov. Education and real world experience in creative and back end technologies providing a unique ability to collaborate with both ends of the development process. Excellent ability to communicate with all levels of management, client representatives and creative staff. 

TECHNICAL SKILLS 
Flash8, ActionScript2, Dreamweaver8, XHTML, CSS, HTML, Fireworks8, Photoshop CS, digital photography, SQL Server 2000, TCP/IP networking, Cisco systems, Telnet, FTP, Kemma Bridgetrack ticketing system, Filemaker Pro, Mac OS, Linux/Unix, HPOV, Crystal Reports9, Act, MS Office Suite, Win OS 98/2000 & XP. Excellent understanding of back end technologies; PHP, Java, JavaScript and C. Experience with many CMS including Drupal, Wordpress, MIVA Merchant. 

EXPERIENCE 
Marketing Website Manager January 2007 - Present 
•	CityStore.nyc.gov, NYC - Responsible for all commercial and municipal marketing, website analytics, website development and S.E.O. 
•	Review S.E.O and implement project plan for optimization. 
•	Liaise and advise with OMIS department on back end development and production. 
•	Implement and develop monthly reviews and website analytics. 
•	Review, write and edit all product copy. 
•	Initiate, develop and create e-newsletters, promotions, traditional catalogs, coupons and flyers. 
•	Act as departmental liaison to PR, OMIS and Graphics. 
•	Ongoing development of all e-commerce website manuals. 

Associate Producer September 2006- January 2007 
•	WebMD, NYC -Website development in HTML, XML and Premier Video. 
•	Coded professional site content in HTML and XML. 
•	Produced video content for website’s professional side. 

Web Development Consultant 2006-Present 
•	KJK Jewelry, Inc. – Design and technical work for top tier international museum and gallery jewelry wholesaler. 
•	Front end development – Numerous projects including showcase presentation for new collections with dynamic JS driven, browser agnostic gallery. Responsible for designing and coding front end non-wholesale website for sales promotion and company branding. 
•	CMS management – MIVA Merchant CMS upgrades, extensions and reorganization. 
•	Content production – Wrote product descriptions and sales copy. 
•	Digital photography – Responsible for all photography, image postproduction and optimization. 
•	Tech Support – Routine IT and Network Administration. 

•	Megabyte Productions. – Design and development for audio and video production company. 
•	Design - Developing ideas from client requirements through to design and coding completion. 
•	Development - Coding in CSS, XHTML, Flash and AS2 including custom flash banner, text rollovers, buttons and audio and video streaming technologies. 

•	ShantelCampbell.com  – Design, branding and development for radio and online voice talent. 
•	Design – Developing ideas from client material and specifications, seeing it through to final production. 
•	Development – Coding in CSS, XHTML, Flash and AS2 including custom flash banner and promotional flash movie. 

Senior Terrestrial Network Operator 2001-2006 
•	Sirius Satellite Radio, NYC 
•	Wrote SQL stored procedures on MYSQL database to provide management with statistical analyses of issues. Presented data in Excel and Excel driven graphs. 
•	Troubleshot all downtime issues within five minutes in 99.9% of the time. 
•	Managed security access requests, work assignments and liaised with customer service and senior management. 
•	Used hands-on experience to work with developers for design specs of 2nd generation TNOC software. 
•	Participated in system growth from 50 sites to well over 150 with hands-on experience in wide area network implementation. 
•	Updated procedure manuals continuously, which required precise clarity and excellent organizational knowledge. 

Office Manager 1999-2001 
Ustreamit.com/Videomessage.com, NYC 
•	Initiated, launched & managed Marketing & Market Research Campaigns. 
•	Planned and executed corporate promotional events. 

EDUCATION AND TRAINING 

Manchester Metropolitan University, BA (Honors), History of Art & Design 1998 

Microsoft Server 2000 SQL programming Photoshop CS 
Crystal Reports Design 9.0 Understanding Networking Fundamentals 
Interconnecting Cisco Network Devices (ICND) AS2, HTML, Flash, Dreamweaver, CSS